About Longines

Swiss watch brand Longines is rightfully sought after for its supremely high quality and commitment to timepiece accuracy, with its expertise dating back almost 200 years. Longines' devotion to tradition, elegance and craftsmanship is second to none. The brand’s commitment to catering to an active lifestyle has seen it sponsor major sporting events across the globe, from equestrian to alpine skiing and athletics.

HISTORY OF LONGINES

Nestled between the Swiss Jura mountains, Longines was founded in 1832 by Auguste Aggasiz. In 1878, the brand created its first instrument for timing sports events: a chronograph pocket watch containing a monopusher crown. Fast-forwarding to 1889, Longines was already able to measure to 1/5 of a second and soon it became the number one brand associated with sports timing for events such as famous horse racing.

Longines provided timers for the first modern Olympic Games in 1896 and its instruments were used in some of the first North Pole expeditions. Its winged logo is inspired by aviation and is recognised globally as a symbol of accurate sports watches and chronographs. The brand soon became renowned as a manufacturer of timekeeping equipment for professionals including pilots, navigators, explorers and sportsmen. Continually striving to improve the accuracy, precision and functionality of its watches, Longines swiftly made a name for itself as a pioneer of watchmaking.

WHY BUY A LONGINES WATCH?

There’s a reason that Longines watches hold such a high reputation across the Middle East and far beyond. They are tried and tested in the most extreme conditions and have been proved to provide quality and accuracy time and time again. Designed with excellence in mind, these luxury timepieces don’t compromise on style either. Whether you're a keen sportsman looking for the perfect companion to document your records or you just want to become part of the prestigious Longines family, at Morad Yousuf Behbehani we do not doubt you’ll find a vast array of Longines watches to your taste. If you’re browsing online or wish to book an in-store appointment at one of our Kuwait showrooms, our experts will be happy to help you find the perfect match.

LONGINES COLLECTIONS

Whether you’re looking for durability and functionality or style and sophistication, you need not compromise one for the other when it comes to men's and women's Longines watches. The HydroConquest collection has been created specifically to withstand depths of up to 300 metres. A HydroConquest is a high-performance professional men's watch sought after by divers worldwide. Effortlessly balancing performance and style, it would make a fine addition to the collection of water sports enthusiasts and collectors alike. Longines' La Grande Classique is perfect for those who wish to showcase something sleek and stylish yet still understated. It is a symbol of classic elegance and timeless sophistication and has been pivotal in enhancing the brand's exemplary reputation. Standing out thanks to its slim profile and the vast array of models, it's a perfect men's and women's Longines watch. If you are an avid sportsperson, the Longines Sport collection may be the perfect pick for you. On land, underwater or through the air, Longines remain deeply dedicated to performance and sport in all ways. This commitment continues in the creation of timing watches even to this day. Perhaps you're looking for a men’s Longines watch that really tells a story? Look no further than the Heritage collection. Combining the original aesthetics of its most remarkable first-made models, these one-of-a-kind pieces are steeped in history. Using the most modern watchmaking techniques, each timepiece is a tribute to the pioneering spirit that has driven Longines watchmakers from the beginning of the brand’s journey.